EuraTechnologies

The client

EuraTechnologies is a startup incubator and accelerator in Lille. LinkedIn is its main social network.

One strategy per network

Every piece of content starts on LinkedIn, the main channel. It is then adapted for Instagram when the topic fits: lighter, more human content goes there, while institutional or political topics stay on LinkedIn. Videos are repurposed on TikTok.

What I do day to day

• Running LinkedIn, Instagram and TikTok, and moderation
• Editorial calendars, copywriting and visuals
• Emailing on Brevo and monitoring
• Video editing and startup founder interviews
• Sound, lighting and video operation of The Square podcast room

The formats

• The Square in the Valley, a video series shot at Stanford, which I edit
• Talent Fair, videos of the event
• Startup founder interviews, conducted and edited by me
• Good Startup Friday, the monthly carousel of startup good news